Let Us Modernize
Your Digital Presence.

We collaborate with innovative restaurants to deliver optimized digital experiences. 45/RPM transforms your current technical resources into efficient solutions to attract and engage customers.

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We Create and Deliver
World-Class Digital
Experiences

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Website
Optimization

With user journey-driven information architecture and design, we help to guide your customers to reach endpoints.

Online
Ordering

Create easier ways for customers to order. Integrate online ordering through your website and third-party apps.

Digital Marketing & Loyalty Programs

Extend your customer's lifetime value. We help you acquire and retain clients with digital advertising and loyalty programs.

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Our Work

The Problem

During the pandemic, Nando's needed to improve the online customer experience to preserve in-restaurant revenue. The new website simplified online ordering and enhanced customer communication in the US and Canada. As an added benefit, the new site used systems connected via APIs as single sources of truth.

The Solution

Our research on customer personas and user journeys resulted in a user-centered design that guided clients to their desired goals. We streamlined the ordering process, which increased e-commerce conversions and drove new sources of revenue.

Successful Integrations

We used Contentful for content management, Olo for ordering, menu, and location management, and Punchh for loyalty and digital marketing. Connecting these platforms also meant better data-driven insights into customer decision-making and a basis for continuous improvement.

Helpful Management

Using Contentful CMS, their website was modernized, increasing their load speed and security. Today, they can quickly customize their website, update store and menu information, and consolidate all online orders from several digital channels.

Results

30%

Growth in Marketable Guest Database

21%

Increase in Shopping Activity Rate

3.5%

Less Drop in Cart Rate

Reviews

"We came to 45/RPM with a website designed and built by our UK team that needed to be localized for the US market. With our biggest ad campaign yet about to launch, we needed the new website to be able to support it — desperately. All night and all day are what we got from them. The level of commitment that I get from 45/RPM is unparalleled. These guys know what they're doing and do it well."

Sepanta Bargherpour

Other Select Restaurant Brands
We Have Worked With

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Digital Partners

Our partnerships with leading restaurant platforms mean your digital experiences are built on best-in-class technology.

Contentful

Contentful provides a headless content architecture that allows us to pull content from the best sources to create dynamic and compelling websites. For restaurants, it serves as the foundation for all digital content.

Olo

With Olo, we can consolidate orders across digital channels and create a single source of truth for menu and location information. We can also build stronger analytics that empowers strategic decision-making.

Punchh

We use Punchh to create lifetime loyalty for your brand. It serves as a single entry point to online ordering and allows restaurants to deliver targeted communications and promotions to their clients.

Birdeye

Birdeye is the right tool to help restaurants improve their online presence and attract new customers. You can promote, collect and respond to reviews from your platform.

Let's Work Together

Drop us a line to schedule a 30-minute session to review your digital experiences.